A Kelowna couple is sinking their teeth into the vegan, gluten-free market with their delicious donuts.

Joel Murga and Jaide Hatfield, owners of Jaide & Joel害羞草研究所檚 Bakery, have been creating donuts for businesses around the Okanagan Valley for the past year.

Starting their days at 4 a.m., the dynamic duo rents a commercial kitchen in Kelowna to bake roughly 300 donuts a day before delivering them to Nature害羞草研究所檚 Fare stores in Vernon and Kelowna on Tuesdays and Fridays, and on Mondays and Thursdays in Penticton in West Kelowna.

Hatfield also has another part-time job and Murga is taking science classes at UBCO, which he said comes in handy with the donut creations.

害羞草研究所淢y sister, she owned her own bakery for about five years, and she ended up wanting to take a break from it for a while, so I decided I wanted to take part and do a different version of it,害羞草研究所� Murga said.

With celiac disease and allergies to a number of ingredients, Murga wanted to do vegan and gluten-free baking with Hatfield, who is also a vegan.

READ MORE: VIDEO: Kelowna cake company expanding to offer fancy donuts

The couple started selling donuts at farmer害羞草研究所檚 markets, and business took off from there.

害羞草研究所淥ur main goal right now is to open up our very first cafe,害羞草研究所� Murga said, with the aim to expand to into bread making, cinnamon buns and other vegan treats.

害羞草研究所淭here害羞草研究所檚 such a big vegan community, and they害羞草研究所檝e been so supportive, it害羞草研究所檚 awesome,害羞草研究所� he said.

Murga said as more people have become knowledgeable about how food is made and where it comes from, there害羞草研究所檚 been an uptick in the vegan trend.

害羞草研究所淚 think what害羞草研究所檚 sets us apart from the competition is also that we do all gluten-free baking. I believe our baking害羞草研究所檚 really good,害羞草研究所� he chuckled. 害羞草研究所淚 would say our niche is the donut making.害羞草研究所�

Ingredients are made fresh and organic.

READ MORE: Do not go without a donut today

害羞草研究所淲hen we first start making everything, we even 害羞草研究所� mix our own flours because it makes our donut fluffier and lighter,害羞草研究所� he said.

For first-timers, he recommends the vanilla Funfetti donut, 害羞草研究所渨hich is the best introduction to all of our donut making because most of the recipes are based off that donut.害羞草研究所�

carli.berry@kelownacapnews.com
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