A Kelowna-based company leading the way in making vegan supplies more accessible is encouraging people to think about a plant-based lifestyle this World Vegan Day (Nov.1).

Vejii founder and CEO Kory Zelickson said platforms like his, which carries vegan groceries and sustainable cosmetics, are making the switch to a plant-based lifestyle not only easier but less intimidating.

害羞草研究所淭he reason we started it, to begin with, is we always found we had to go to multiple grocery stores in order to get everything we need,害羞草研究所� he said.

害羞草研究所淪o the idea was to create a centralized platform where people can come and have access to the largest selection of plant-based products in a consolidated shopping experience.害羞草研究所�

He added that this way, up and coming, as well as local, businesses are able to get their products out in a more sustainable and more affordable way.

Vejii first launched a year ago with a platform focused on the U.S. market. Five months later, its Canadian shopping website launched. Since then, the company has seen exponential growth and now, it has received its conditional approval from the Canadian Securities Exchange, meaning Vejii can go public and start participating in stock exchange in a few weeks.

Zelickson said this means a lot to the Kelowna start-up.

害羞草研究所淕oing public will give Vejii access to different forms of capital for growth opportunities, but it also means that people interested in the space and growing the vegan space can invest in it,害羞草研究所� he said.

害羞草研究所淚t害羞草研究所檚 a really great milestone for me, personally. I害羞草研究所檓 very passionate about veganism and the plant-based lifestyle. Incorporating and introducing plant-based alternatives with sustainable products to larger demographics of consumers, for me personally, is something that害羞草研究所檚 very satisfying.害羞草研究所�

And for World Vegan Day, Zelickson said one of the best things we can do for our health and our planet, is to slowly transition into a plant-based and sustainable life.

害羞草研究所淪tart with four or five items in your life害羞草研究所� it害羞草研究所檚 always easiest to go for the low-hanging fruit. Replace your weekly burger night with a plant-based burger alternative or replacing chicken with a meat alternative,害羞草研究所� he said.

害羞草研究所淭here are so many alternatives within a broad range of categories. Being vegan is more accessible now.害羞草研究所�

More information on Vejii can be found .

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twila.amato@blackpress.ca
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