It害羞草研究所檚 not about the money, it害羞草研究所檚 about the music.

New York City害羞草研究所檚 Cash Cash is bringing dance beats to the Center of Gravity stage for the popular festival that takes place this weekend.

This will be the DJ group害羞草研究所檚 first time performing at the event, according to member Jean Paul 害羞草研究所淛P害羞草研究所� Makhlouf.

The electronic trio consists of brothers JP, Alex Makhlouf and friend Samuel Frisch. They害羞草研究所檝e reached Billboard charts with their singles and international success with four albums.

Their latest single All My Love was released last week and features English singer-songwriter Conor Maynard.

害羞草研究所淲e knew we had something special (with the single), Conor害羞草研究所檚 voice is really cool and really emotional,害羞草研究所� said JP Makhlouf.

Maynard became involved in the song after Cash Cash called him up, having previously done a remix for him in 2009.

害羞草研究所淗e害羞草研究所檚 grown lots since then,害羞草研究所� said Makhlouf, adding 害羞草研究所淚 think he was like 5-foot-2 and now he害羞草研究所檚 5-foot-6.害羞草研究所�

But, on a serious note, Makhlouf believes Maynard found himself as an artist, as did Cash Cash.

The group started as an electronic pop band and released their first album in 2008 called Take It To The Floor, but they were always remixing for other artists on the side.

害羞草研究所淚t made a really slow transition,害羞草研究所� said Makhlouf, as they transformed into their sound today which includes a trove of artists like B.O.B. and Nelly.

And they continue to move forward. 害羞草研究所淓very year our goals change,害羞草研究所� he said.

The group loves making music and putting their time into touring and building their fan base.

害羞草研究所淪eeing people sing our songs in other countries, we were like 害羞草研究所榦h my god how do they know our songs害羞草研究所� because people in the states didn害羞草研究所檛 sing our songs,害羞草研究所� said Makhlouf.

The group is currently on tour, and is heading to Asia after wrapping up in Kelowna and doing a few dates in Las Vegas.

Lyrics are written in collaboration with the artists, which Makhlouf calls a special opportunity. Some of the artists they now work with they listened to growing up, he said.

They sit with the artists and share stories of past experiences which occasionally includes heartbreak.

These artists have also influenced them, as Nelly helped them remember their roots.

害羞草研究所淲e did a song with Nelly害羞草研究所� over the years things started to get robotic for us in the studio and he came in and he turned the whole studio into a party,害羞草研究所� said Makhlouf.

害羞草研究所淲e just loosened up and ended up making such a cool song. It reminded us that we needed to relax and it brought us back to when we started when we were just having fun.害羞草研究所�

The fans have always been supportive of Cash Cash害羞草研究所檚 ever-changing music.

害羞草研究所淭hey don害羞草研究所檛 always want the same song over and over害羞草研究所� it害羞草研究所檚 always about hearing something fresh,害羞草研究所� he said. 害羞草研究所淚t can get challenging sometimes, but it害羞草研究所檚 liberating because there害羞草研究所檚 no ceiling. There害羞草研究所檚 no 害羞草研究所榦h, we can害羞草研究所檛 do that,害羞草研究所� we try to just take it as it comes.害羞草研究所�

The band plans to release new singles every few months and eventually put together an album.

害羞草研究所淎lbums are great but there害羞草研究所檚 something really special about putting a song out; to just focus on the songs. A lot of times songs get lost on an album and sometimes you work really hard on a song and want (people to listen to it),害羞草研究所� said Makhlouf.

Center of Gravity is held at City Park this Friday to Sunday. Tickets and more information is at .