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Secrets and Lives with CEO Ann Squires Ferguson

Reshaping the construction and design industries
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- Words and Photographs by Lia Crowe

Driven, ambitious, sharply intelligent and radically dedicated to inclusivity and equal opportunity, Ann Squires Ferguson is reshaping the foundation of the construction and design industries in Victoria and beyond.

Just this fall, she became sole owner of Western Design+Build in addition to her positions as CEO and senior interior designer, the latest on a long list of accomplishments in a career she came to by 害羞草研究所渁n indirect path.害羞草研究所

Prior to going back to school for interior design, Ann finished out her service with the Navy as an electromechanical engineer specializing in weapons, and signed on with an audio engineering company that worked with musicians and performing artists around the world.

She watched her colleagues get pumped about their projects, and soon realized 害羞草研究所渢here had to be something that I would be that passionate about.害羞草研究所

She says, 害羞草研究所淭o discover interior design took a lot of exploration and evening classes. I learned that it was far more than paint chips and pillows. You害羞草研究所檙e interfacing with architects and engineers, and it was that technicality and coming together at the apex of design that really appealed to me.害羞草研究所

She had a job before she graduated, and worked with Victoria害羞草研究所檚 害羞草研究所済odfather of design害羞草研究所 JC Scott for a decade before joining the ranks at Western Design+Build.

While it害羞草研究所檚 common for residential firms to handle both design and construction, 害羞草研究所淲estern is very unique because it害羞草研究所檚 a design+build company on the commercial side,害羞草研究所 says Ann.

This brings up one of their other unique features: they害羞草研究所檙e entirely female-owned and operated.

害羞草研究所淲e have a kick-ass group of women, which is pretty rock 害羞草研究所檔害羞草研究所 roll in the construction industry. There害羞草研究所檚 a lot of attitude and there害羞草研究所檚 a lot of tattoos,害羞草研究所 she says with a laugh. 害羞草研究所淏ut they害羞草研究所檙e able to serve the clients in a really caring and devoted way, and then go and interface with the trades and earn their complete respect on the construction sites.害羞草研究所

She adds, 害羞草研究所淲hat I害羞草研究所檓 most proud of there is making the construction industry a more inclusive place.害羞草研究所

She loves that sense of breaking the mould.

害羞草研究所淚 don害羞草研究所檛 look like a contractor and neither do my staff,害羞草研究所 she says. 害羞草研究所淭here are a lot of people who don害羞草研究所檛 fit the mould and yet they害羞草研究所檙e fantastic at what they do.害羞草研究所

Ann also recently purchased Design District Access, and is poised to make some big changes there too.

害羞草研究所淚f we can open up the construction industry to women and the LGBTQ and Indigenous communities, and there害羞草研究所檚 a path there, then what害羞草研究所檚 the next step on the residential side? Interior design is often seen as a luxury, or there害羞草研究所檚 an exclusivity to it, so now we害羞草研究所檙e opening it up to literally everyone,害羞草研究所 she says.

The 7 Sins

Envy:

Whose shoes would you like to walk in?

Six-year-old Annie害羞草研究所檚 bare feet, making mud pies and plucking wildflowers on the banks of the Stikine River in northern BC. I grew up in a log cabin, deep in the forest with no electricity or running water, and yet somehow with everything to stoke an imagination full of beauty and adventure! To be able to go back to that idyllic place, running free under the big sky, is true freedom.

Gluttony:

What is the food you could eat over and

over again?

Ice cream. That delicious shiver with the creamy sweetness of pralines and cr猫me, the luscious bitterness of double dark chocolate, the sharp edge of lime, the crunch of maple walnut.

Greed:

You害羞草研究所檙e given $1 million that you have to spend selfishly. What would you spend it on?

Fresh flowers in every room, every day for the rest of my life. I worked as a florist for a year, long before my Navy and interior design careers, and I have never forgotten that feeling of being bathed in blooms害羞草研究所攖he earth害羞草研究所檚 way of laughing.

Wrath:

Pet peeves?

Lack of courtesy. It costs us nothing to be kind to one another, to be accommodating and gracious, to smile at a stranger, to use our manners, to clear our plates, to tidy that counter or wipe that spill. Small kindnesses every day make this world so much more bearable for all of us.

Sloth:

Where would you spend a long time doing nothing?

The tub. My baths are my sanctuary, where no one dares interrupt, where I while away the hours frivolously. It is the one place I give myself permission to cease striving and not justify my existence in any way.

Pride:

What is the one thing you害羞草研究所檙e secretly proud of?

To have raised two kids who are kind, intelligent, articulate and capable. Our 11-year-old twins amaze me every day with their creativity, insight and humour, and to have any small part in enabling their journey of self-creation is at times both overwhelming and the greatest honour.

Lust:

What makes your heart beat faster?

Being the object of desire. My husband learned long ago that those long slow kisses, while dancing, swaying to the groove together, is the way to transport me to another universe of sensuality and passion.

Story courtesy of , a Black Press Media publication
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